About
Our Mission
Strong Families cultivates people power by deeply caring for our people, growing our collective leadership, and centering the lived experiences of people most impacted to shape meaningful change. We lead organizing, movement building, narrative, leadership development, and civic engagement strategies so that people can thrive.
Our Vision
We envision an ecosystem of people and communities who are connecting to one another, building power together, thriving, and shaping change throughout New Mexico and across the country for generations to come.
Our Focus
Rural, immigrant, intergenerational, Indigenous, and people of color communities, organizations, and movement networks committed to our vision.
Our Values
We know that meaningful connection with one another, care for each other, and joy are critical to building people power and strong communities. We understand that people most impacted should lead the change with adequate support in their leadership. This is why Strong Families grounds in the values of:
- Reproductive Justice
- Connection & Care
- Joy & Persistence
- Collaboration & Agility
- People Power & Justice
Our Strategies
- Civic Engagement: We lead civic engagement strategies rooted in community needs that: 1) break down the barriers to understanding policy and electoral systems, 2) shorten the distance between the communities most impacted and decision makers, and 3) open new pathways to change and leadership within these systems, and 4) identify policy goals that brings the change we seek. We act to build policy and democracy year round with community leaders building the future we all deserve.
- Narrative Strategy: We conduct communications work that is grounded in community and cultural understanding, resonates with people, helps people feel seen and understood, and drives the changes for justice we seek.
- Community Organizing: We engage in tried and true grassroots community organizing that builds trusting relationships, grows leadership within communities most impacted by issues we face, and drives action for change.
- Movement Building: We build within a network of trusted organizations and individuals who are values-aligned and ready to collaborate, strategize, and take action for impactful campaigns that win and create real change.
- Training & Leadership Development: We create leadership development experiences and trainings that meet people where they are at, lift up the gifts within each person, and connect people to one another in our collective learning.
- A Resource and Research Hub: We grow our collective knowledge and develop learning tools for our movements. We integrate community-centered research practices for our learning, campaign work, and resource creation.
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